Media, Marketing & eCommerce Coordinator + In-House Designer
Client: Moon Valley Organics
Social Media & Email
Designed engaging graphics following brand guidelines and wrote content for monthly social media and email campaigns. Planned and executed marketing strategies in collaboration with stakeholders, influencers, and retail partners—growing the account by over 200% through targeted promotions and strategic partnerships.
E-commerce Management & Merchandising
Managed e-commerce operations using Shopify, including seasonal merchandising, product page optimization, and content development across the DTC channel. Maintained the Shopify catalog, improved SEO + UX, and shot product photography while ensuring alignment across site, email, and wholesale campaigns.
Graphic Design
Designed and maintained packaging mechanicals, labels, tags, wholesale materials, email campaigns banners, website assets, print collateral, and social media decks.
Product Photography
Planned and executed product photoshoots to support seasonal campaigns and brand collaborations across social media, email marketing, and web platforms.
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